The Architects

Meet the
Frontline

A collective of engineers, designers, and operators building the future of physical execution.

Feraz Raja
C0-Founder & CEO

Feraz Raja

Feraz focuses on the operational and strategic side of Serveo, helping shape how the platform grows and how new products are brought to market. He works closely with the team to ensure Serveo continues to evolve around real business needs.

Farheen Ghazanfar
Co-Founder & Product architect

Farheen Ghazanfar

Farheen founded Serveo with a simple goal: build software that makes real-world business operations easier to run. She leads the platform vision and product development, focusing on creating systems that help businesses work smarter every day.

Sonika Pama
Head of Marketing

Sonika Pama

Sonika leads marketing at Serveo, helping shape how the company communicates its vision and connects with the industries it serves. She focuses on building awareness around the platform and the products powered by Serveo.

Built on trust and transparency.

We don’t just write code in an office. We spend time in the kitchens, the dry cleaners, and the warehouses. That’s the only way to build software that actually works.

Farheen Ghazanfar

Co Founder & Product Architect